Luke Hernandez

Who I've Worked With

About Me

With almost a decade of experience, I have worked within cross-functional teams through discovery, production, release, and live ops within the fast paced UGC gaming industry. I've excelled in this space with my ability to lead while fostering communication and collaboration to drive creatvity and momentum through a project. I'm passionate about solving challenging problems with creative solutions through identifying root opportunities to improve.

I've passionately worked to create unique and interesting games that have delighted the next generation of gamers within the UGC space. Although I'm passionate about creativity, I have a strong business and entrepreneurial mindset. Through collaborations directly with major brands, IPs, and corporations I have lead the agile development of innovative products that topped the highest grossing charts within space.

Experience

Game Design

Game Design

  • Multiplayer Design
  • Game Mechanics
  • Balancing
  • Feature Design
  • UI Design
  • Monetization Design
  • Systems Design
  • Combat Design
  • Scripting
  • AI Behaviors
Product Owner

Product Owner

  • Identifying Opportunities
  • Building Shared Vision
  • Stakeholder Management
  • Live Service
  • Product Outcomes
  • Product Pitch
  • Release Planning
  • Feature Scalability
  • Backlog Prioritization
  • Acceptance Criteria
Level Design

Level Design

  • Modular Kit Building
  • Lobby Design
  • Arena Design
  • Environmental Design
  • Terrain Generation
  • Lightning Design
  • Material & Texture Design
  • Modelling
  • Level Balancing
  • AI Pathing
Team Leadership

Team Leadership

  • Mentoring Juniors
  • Design Doc Templates
  • Fostering Collaboration
  • Improving Process
  • Team Initiatives
  • Pitch Templates
  • Modular Design Practices
  • Developing Team Roles
  • Building Trust
  • Communication

Projects

Star Wars: Path of the Jedi

Star Wars: Path of the Jedi

Worked in collaboration with Disney, LucasGames, and Minecraft to develop the first Star Wars RPG game. Functioned as PO managing 4 sets of stakeholders while also leading game and level design. Concepted, pitched, and develop 5+ diverse player mission. Designed lightsaber crafting system, lightsaber combat system, and entity behaviors. Worked with level design to recreate and design original environments.

Product Owner

Combat Design

Systems Design

Modular Kit Building

Environmental Design

AI Behaviors

Scripting

Multiplayer Design

RPG Design

Narrative Design

Mobile Design

Product Pitch

Plz Don't Kill My Pet

Plz Don't Kill My Pet

Worked as both Design Lead and PO on an original live service game concept. Collaborated with Product to identify opportunities and designed an original game concept based off of hide and seek and popular YouTube game trends. Managed production backlog and stakeholders across the development process. Designed monetization improvements alongside Product.

Product Owner

Feature Design

Game Mechanics

VFX Design

UI Design

Monetization

Live Service

Level Design

Material & Texture Design

AI Behaviors

Monetization

Mobile Design

Product Pitch

SpongeBob SquarePants x Minecraft

SpongeBob SquarePants x Minecraft

Worked with Paramount, Minecraft and SpongeBob teams to pitch, design, and develop the first SpongeBob UGC game experience. Worked closely with stakeholders to design a multiplayer experience that was "true" to both Minecraft and SpongeBob. Taking inspiration from both SpongeBob and Minecraft nostalgia crafted unique missions and game mechanics. Created AI Behaviors from a complex companion system that allowed players to play alongside SpongeBob and friends.

Product Owner

Game Mechanics

Combat Design

AI Behaviors

Multiplayer Design

Systems Design

Narrative Design

Mobile Design

Product Pitch

Minecraft: Caves & Cliffs Explorers

Minecraft: Caves & Cliffs Explorers

Worked with the Minecraft team to create an DLC experience alongside the launch of the largest ever Minecraft update: Caves & Cliffs. Designed an open world game experience where players could complete various quests while organically learning the new Minecraft game mechanics and features. Worked closely with developers to prototype and implement a custom camera system for use in animated cutscenes.

Product Owner

Live Service

Game Mechanics

Quest Design

Narrative Design

Level Design

Mobile Design

Multiplayer Design

Product Pitch

Skills

Contact Information